Portfolio of Services

Strategic Opportunity Development

AZtech Strategies has a proven history of successfully augmenting internal marketing, partner management and operations capabilities to launch high impact strategic opportunity development programs. Once fully operationalized AZtech excels as at delivering the necessary knowledge transfer to seamlessly transition the on- going management back to our clients.Services

AZtech Strategies approach to opportunity development is uniquely designed to meet our client's requirements in that it not only uncovers short term opportunities, but also establishes a strategic dialogue that helps our clients move upstream in the decision making process. Our methodology provides quantitative and qualitative information critical to ongoing strategy development & validation and go to market planning.

Influencer Recruitment & Management

In strategic selling influencers are essential. But too often we find our clients walk away from influencers disillusioned and disappointed. At AZtech we overcome this challenging by insuring our clients are hiring the right influencers - those who have access and impact. We also work with our clients to properly support and manage influencers to a set our outcomes that collapse the sales cycle and improve margins

Alliance Strategy & Recruitment

AZtech works with each client to insure it understands and properly aligns its solutions (product & services) so that it can seamlessly integrate into each alliance segment's go-to-market strategy. Clients become the partner of choice when alliances are able to develop repeatable and scalable solutions around them. We then partner with each client to recruit the alliances with whom it can create the most compelling market value proposition.

Thought Leadership Development

In today's competitive market place, thought leadership is a critical and under utilized corporate asset. AZtech works with each client to move beyond sales collateral to capture its intellectual property; understand its impact on its customers most pressing business problems; and articulate it in a compelling and thought provoking manner.

Strategic Advisory Board Recruiting & Management

When a company seeks to solidify its reputation in a new geographic or industry vertical, one of the most significant challenges is to establish creditability ahead of significant customer wins. AZtech has a proven methodology of recruiting, establishing and managing an advisory board of industry leaders to validate its client's portfolio, value proposition and thought leadership. This board has the added benefit of its members acting as influencers in strategic accounts.

SAAS Partner Recruiting

AZtech Strategies works with our clients to understand the knowledge, skills, competencies and infrastructure requirements of their ideal partner. We then align that against the expectation of channels to develop a realistic partner profile understanding the sometimes the best partners are those that are in the process of evolving their business. From there, we begin the hard work of pre-qualifying partners ? Not only in term of their interest in partnering, but also insuring they meet the criteria. Recruiting good partners is time consuming. Channel managers need to focus on growing partners, not cold calling.

Custom Primary Research

Primary research is one of our core competencies. We create custom projects based on your information needs. Projects can be quick strikes (2-4 weeks) or deep dives (8-12 weeks), depending on your timeframe and budget.

  • Alliance Intelligence
  • Channels profiling & satisfaction
  • Customer intelligence & satisfaction
  • Market assessment

Multi-Channel Program Development

A best in class multi-channel strategy is doomed to failure without solid channel programs supporting it. We leverage our industry expertise, best practices and your customer & channels feedback to develop innovative support & compensation programs. We develop funding models and business cases to cost justify the program. We deliver the competitive landscape and the program's value proposition to customers, channels and your business.

  • Accreditation program development
  • Certification framework development
  • Sales force engagement
  • Services channel programs